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isaafricamarketing

Digital Strategist

Advertising- Account Management
Kenya
August 31, 2022
Permanent
Application deadline closed.

Job Description

Responsibilities:

  • Be a digital evangelist, championing the use of digital technology and practices to engender a digital mindset
  • Build, evaluate and implement digital strategies.
  • Research the latest digital tools and interactive trends.
  • Optimize SEO for client websites.
  • Measure ROI on digital projects, fine-tuning approaches as needed to ensure we’re investing in the right tools and resources
  • Create integrated and cost-effective digital strategies for pitches.
  • Plan and manage automated marketing campaigns.
  • Drive value for the organization through business development.
  • Analyse and report on digital campaigns.
  • Analyse customer and user data.
  • Build, manage and grow a team of copywriters, designers, and community managers.
  • Engage with clients and management.
  • Map out how digital assets will be optimized for business results.
  • Define and action digital events.

Requirements:

  • Bachelor’s degree in advertising, marketing, communication science or equivalent.
  • Excellent written and verbal communication skills.
  •  Firm grasp of emerging digital tools.
  • Thorough understanding of digital touchpoints.
  •  Excellent interpersonal skills.
  • Insightful and perceptive.
  • Business knowledge.
  • Deadline driven.
  • Understanding of web analytics.
  • Possess broad knowledge of best digital practices.
  • Google certification will be a bonus

Skills and Qualifications:

  • Minimum 5-7 years’ experience in an agency and in a similar role.
  • Proven track record of leading successful digital campaigns.
  • Understand core business processes and associated technical solutions.
  • Have an innovative and disruptive mindset, constantly looking forward.
  • Experience managing and leading a digital team
  • Proven influencing and collaboration skills

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isaafricamarketing

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Email:

isaafricamarketing@gmail.com

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  • Killimani woodlands road
    Office park Dagoreti North
  • +254733 135 974
  • admin@isaafrica.education

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