Ian Kuria
About Candidate
If a river has a bed, why doesn’t it sleep?
Because it’s wet!
Kuria Ian is my name a communications professional with three years’ experience who just like a river never sleeps buts always on the move gathering trends and moments that would be profitable for my team and; and just like the river bed is a wet fertile ground, I am a fertile ground for productivity, ideation and creativity.
Location
Education
Humans, films and brands have some things in common, both can die, both are born and both are whispers. Whispers or breath as some would say is nothing more than a story. Humans, films and brands tell a story, and here is where the journey began.
As the lion is gifted with sharp teeth and deadly claws to enable him to hunt, here my teeth and claws in brand building were not only gifted but also sharpened. A lion will never take on a buffalo the same way it will a gazelle is the same way different techniques were taught to approach different brands.
Work & Experience
Rome wasn't built in a day, the journey to Roman greatness started with community management which opened me up to brand sentiment analysis and finally a successful victory when I was part of the team that fought out the besieging army of aflatoxin accusations at the wall of Nuteez Peanut butter.
The victory at Nuteez wall opened up opportunities in the command of content creation where we were facing the onslaught of the ever mysterious Covid-19 lockdowns. Despite a bloody battle we came out victorious with me leading the charge in the Safaricom homeInahappen digital campaign and the Kensauce Mix it up covid lockdown sessions. Content calendar creation and strategy was learnt and exercised heavily.
The experience gathered during the Covid battles was utilized when tasks involving some art direction in he digital space were needed. This led to me leading the team in art direction in campaigns such as "It starts at Shell" as well as leading in animation for brands such as Fresh chewing gum.
My paths led me to the unfamiliar hunting grounds of Non governmental organizations, where I was the lead digital creative and strategist. Content calendars, for various products and programs were big game in these grounds. As a successful hunter I was honor bound to take them down which I did as well as big ideation and strategy. The most successful hunt was the "issuesmbele" campaign geared towards a peaceful election. These grounds introduced an aspect of inclusivity and simplicity needed when dealing with sensitive issues of mass public consumption.
Portfolio
